Insurance without barriers

We make everything easier, more transparent, and fairer

We go further to give you confidence and security at every step. We adhere to best-practice guidelines to focus on the issues that matter most.

Preventing discrimination against people with disabilities and their families

Mapfre is committed to promoting measures aimed at preventing discrimination in access to insurance for people with disabilities and their families. In line with this commitment, the company created, together with Grupo SIFU, an inclusive insurance agency with the aim of improving access to insurance for people with disabilities.

Meeting the needs of senior customers

In 2020, Mapfre launched Generación senior (Senior generation), a comprehensive program for older adults and their families based on three core pillars: insurance products and coverage tailored to their needs, services and benefits from the Club Mapfre loyalty program, and support solutions provided by MULTIMAP, the Mapfre company specializing in repairs and renovations, and Savia, the company’s digital health platform.

Life insurance underwriting for people living with HIV

By adhering to UNESPA’s Good Practice Guide for life insurance underwriting for people living with HIV, Mapfre commits to treating this group on equal terms, basing underwriting criteria on the latest medical advances and on new treatments and care approaches that affect insured risk assessment.

Applying the right to be forgotten for cancer survivors

By adhering to UNESPA’s Best Practice Guide, we commit to reviewing, on a case-by-case and personalized basis, all applications submitted by policyholders.

Beyond insurance products

Mapfre develops a range of initiatives that benefit different groups, helping them improve their well-being and informing or training them in decision-making related to the use of financial or insurance products and services.

Rural women

Mapfre signed an agreement with AFAMMER (Alliance of Federations and Associations of Rural Families and Women) in Spain to provide financial and tax advice to more than 180,000 members across Spain, helping them better manage their savings and personal finances. We also support them in estate planning, which is particularly important in rural settings.

People with disabilities

Mapfre and the association ASPAYM Madrid (Association of People with Spinal Cord Injury and Other Physical Disabilities) maintain a collaboration agreement to bring savings and investment solutions closer to their members through mentoring initiatives in the areas of social security planning and wealth management.

Childhood and youth

Mapfre promotes the technological inclusion of children and adolescents in situations of social vulnerability to facilitate their access to digital banking and insurance services when they reach adulthood. Projects such as Bit-Makers, carried out together with Instituto Futebol de Rua, are examples of this commitment.