Our Purpose, Vision and Values
We are by your side every step of the way, accompanying you to move forward with peace of mind, contributing to the development of a more sustainable and supportive society.
And do you know why?
Because our raison d’être is to work hard every day, giving the best of ourselves, always staying close to our customers. We’re ready to support them and give them what they need today and ensure they’re well prepared for what tomorrow may bring, just like we’ve been doing for so many years. In an uncertain world, the combined capacity of more than 230,000 employees, collaborators and providers to deliver the best service, all the while innovating and adapting to the needs of customers and being there when they need us most is what defines us and sets us apart.
Moreover, our way of doing things is different. Our values and commitment are expressed through our permanent concern for the development of the communities where we operate, as the ultimate meaning of our company is to generate shared value with society. In short, to carry out our activity based on our commitment to our environment and to people, with a long-term vision, working for the improvement of society as a whole. We cannot understand our business activity without working at the same time for a more sustainable and caring world.
Because our way of doing things is different. We do not do it like others, our values and our commitment take the shape of into a permanent concern for the development of the communities where we operate, the ultimate meaning of our company is to generate shared value with society.
In short, to carry out our activity based on our commitment to our environment and to people, with a long-term vision, working for the improvement of society as a whole. We cannot understand our business activity without working at the same time for a more sustainable and caring world.
Always guided by our vision and values:
Our values guide our actions and are the pillars on which our company’s identity is based
Our purpose builds our strategy https://www.mapfre.com/en/strategic-plan-2022-2024/