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INNOVATION | 10.10.2024

RAG Systems: what are they and how can they benefit the insurance industry?

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Generative artificial intelligence (generative AI) has become one of the most groundbreaking innovations in a vast number of sectors. Its ability to produce new and original content is revolutionizing the way companies operate and offer services. There are multiple ways it can benefit the insurance industry, including optimizing customer service and enhancing critical internal processes such as policy underwriting and claims management.

According to McKinsey's report on the state of AI, the adoption of AI training is constantly growing, driving innovation and efficiency across multiple industries. However, large language models (LLM) face significant challenges, especially in terms of data obsolescence. These models are trained on massive amounts of data, but they don't always have the most up-to-date information, which means that their responses may sometimes be outdated or inaccurate.

To address this problem, Retrieval Augmented Generation (RAG) systems have emerged as an innovative solution for accessing relevant and accurate information.

What are RAG systems?

A RAG system is an artificial intelligence architecture that combines advanced language models with real-time information recovery mechanisms. Unlike traditional LLMs, which rely exclusively on pretrained data, RAG systems can access updated sources of information to generate more accurate and contextualized responses.

RAG systems work in three steps:

  1. Information retrieval. When a query is made, the system searches through relevant databases or repositories for up-to-date and relevant information.
  2. Vector conversion. The retrieved information is transformed into vectors using machine learning techniques, which helps the model process it.
  3. Response generation. The language model uses both its internal knowledge and the retrieved information to generate a coherent and accurate response.

By combining these two resources, RAG systems overcome the inherent limitations of traditional LLMs, providing more up-to-date responses.

The role of RAG systems in large data models

RAG systems play a decisive role in improving high-volume language models by integrating information retrieval mechanisms, which can:

  • Improve the quality of the responses generated. By accessing updated data, RAG systems deliver more accurate and relevant responses, increasing user confidence in the system.
  • Create domain-specific vector databases. This allows models to work with specialized information, tailoring their responses to meet the specific needs of different sectors, such as insurance.

The Institute of Knowledge Engineering emphasizes that RAG systems allow generative AI to offer more informed and contextual responses, therebyreducing the likelihood of errors or outdated information.

Advantages for the insurance industry

The insurance industry, which handles vast amounts of data and requires accurate information at all times, can significantly benefit from implementing RAG systems:

1. Chatbot and virtual assistant optimization. Chatbots and virtual assistants are the basic tools for significantly improving customer service. With RAG systems, these solutions can provide more accurate and timely responses to customer queries, improving the user experience and increasing operational efficiency. By integrating real-time information on policies, complaints, or regulations, virtual assistants can answer questions much more effectively.

2. Efficiency in sales processes. Policy underwriting is a crucial process in the insurance industry, as it involves assessing risk and determining the corresponding premiums. RAG systems can streamline this process by providing immediate access to updated and relevant data, allowing customers to make more informed decisions and reduce processing time.

3. Improved evaluation of internal information and reduced processing times. Insurance companies handle a large volume of internal data, ranging from customer histories to claims records. RAG systems make it possible to recover and analyze this information, turning it into vectors that can be efficiently processed by AI models. This reduces processing times, while improving the accuracy and relevance of the insights

A step forward in artificial intelligence

In summary, Retrieval Augmented Generation systems represent a significant advancement in the field of generative artificial intelligence. By combining advanced language models and the ability to retrieve updated information, these systems address the issue of data obsolescence, providing more accurate and relevant answers.

As for the insurance industry, adopting RAG systems offers multiple advantages, such as optimizing customer service or improving critical internal processes such as policy underwriting or claims management. By making it possible to access to updated information at all times, these systems help insurance companies make more informed decisions and offer higher quality services.

Looking ahead, RAG systems are poised to become increasingly important in the insurance industry, driving innovation and competitiveness. Companies that adopt this technology will be better equipped to adapt to market changes and meet the growing expectations of their customers.

 

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